Business and the Internet are hitched for the haul. To get in on
these enriching nuptials, your enterprise must be out there 24/7
with a Web page -- or nowhere at all. At this moment,
mouse-clicking Web crawlers are buying, selling, browsing, and
contacting clients via the Internet. Having a business presence on
the Web means that you are for real and are always ready for action
or reaction no matter where your clients are located.